May 9, 2019
Listen to the Podcast
Watch on YouTube
YouTube legend Casey Neistat enters The Create Unknown to talk about the current state of the platform and how its “Golden Age” may be long gone. Casey understands that YouTube as a media platform has to work for fans, creators, and advertisers — and he gets that delicate, constantly-shifting balance better than anyone — the question is, are YouTube’s latest changes saving the site or destroying it?
We also dive into the expectations of YouTube audiences and how tapping your community’s knowledge can help drive flexible, evolving content. We talk about his reaction to his Logan Paul interview, de-platforming, and the origin of Casey’s hatred for open-mouth hamburger consumption.
SUPPORT THE SHOW
Executive Producer is Dave Keine
Edited by Adam Ganong
Theme by Mega Drive
TV wall by Jonas Bers
Opening Animation by Kidmograph
City Animation by Eric Langlay
Makeup by Mo Lewit
Photography by Paula Lieber
Microphones and Equipment provided by Røde Microphones.
“The Create Unknown” is produced by Triangle Content.
There’s a new dream job out there and it’s Creator. The allure of flexing your creative muscles in the limelight for a living is enticing young and old to jump on YouTube and start recording. But a lot can happen on the way to millions of subscribers.
In ‘The Create Unknown’ co-hosts Kevin Lieber and Matt Tabor take time off from getting millions of views on the education YouTube channel Vsauce2 to reveal how dozens of dynamic creators have successfully navigated the ever-changing, uncertain landscape of online media — and how others have been swallowed by digital quicksand.
Through intensely personal conversations, listeners learn what it takes to not only survive but thrive as a creator and in life. Interviews cover everything from getting started as a YouTuber to how you land that first brand deal and the realities of being a digital influencer.
‘The Create Unknown’ is the ultimate behind-the-scenes YouTube podcast. New episodes come out every other Thursday. Listen for free on your favorite podcast app and on YouTube.