June 20, 2019
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The intensely fun and funny Kingani joins us to talk about how the next generation of creators see the online and offline worlds. Ani is a hugely popular comedy YouTuber who rose to fame through the Discord community and now is an integral part of the “Reddit Crew” (or whatever you want to call them). It’s an entirely new realm for “boomers” like Kevin and Matt, so Ani provides on-the-ground insights into how the community sees hot button issues like YouTube drama, the Social Blade controversy, and the Two YouTube’s Theory.
As the role of creator evolves beyond carefully-scripted videos and just racking up views, what are the implications for maintaining private and public personas as communities take on a life of their own? Is it possible to connect with fans while maintaining a healthy private, personal life? Kingani lends her spectacularly illuminating point of view as she evolves along with WildSpartanz, Quackity, Kwite, Bluesdank, and the rest of the Reddit Crew. I think we boomers are finally starting to figure out what these young rapscallions are all about!
Executive Producer is Dave Keine
Edited by Adam Ganong
Theme by Mega Drive
TV wall by Jonas Bers
Opening Animation by Kidmograph
City Animation by Eric Langlay
Makeup by Mo Lewit
Photography by Paula Lieber
Microphones and Equipment provided by Røde Microphones.
“The Create Unknown” is produced by Triangle Content.
There’s a new dream job out there and it’s Creator. The allure of flexing your creative muscles in the limelight for a living is enticing young and old to jump on YouTube and start recording. But a lot can happen on the way to millions of subscribers.
In ‘The Create Unknown’ co-hosts Kevin Lieber and Matt Tabor take time off from getting millions of views on the education YouTube channel Vsauce2 to reveal how dozens of dynamic creators have successfully navigated the ever-changing, uncertain landscape of online media — and how others have been swallowed by digital quicksand.
Through intensely personal conversations, listeners learn what it takes to not only survive but thrive as a creator and in life. Interviews cover everything from getting started as a YouTuber to how you land that first brand deal and the realities of being a digital influencer.
‘The Create Unknown’ is the ultimate behind-the-scenes YouTube podcast. New episodes come out every other Thursday. Listen for free on your favorite podcast app and on YouTube.