October 10, 2019


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The Create Unknown podcast from Triangle Content

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Given an opportunity to make almost any video, Kevin and Matt journeyed to Rome, Italy to build a chair out of pasta. On an incredibly tight timeline, the guys assembled a team from around the world and overcame a ton of obstacles to make it happen. In this episode, we talk about the making of “Can Pasta Hold Your Weight?” and how it was a microcosm for life as a creator.

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In a span of only around two weeks, Matt and Kevin coordinated a video shoot at an AirBnb on the other side of the globe with a team from Hungary (meet Norbi and Johnny), the United Kingdom, and three different states. The logistics are mind-boggling. Along the way, they got stranded at the Pasta store, tore into some light stands, and became legendary epoxy smugglers. Get a detailed view of what goes into a shoot like this and what it says about the creator life.

We also take a behind-the-scenes look at a surprise the guys have been cooking up for Patrons, and Matt tells us why he’s the world’s worst airline passenger (it has to do with a song). We’ve also got a story about Dom Burgess from Every Think.

Hosted by Kevin Lieber and Matt Tabor

Executive Producer is Dave Keine

Theme by Mega Drive

TV wall by Jonas Bers

Opening Animation by Kidmograph

City Animation by Eric Langlay

Makeup by Mo Lewit

Photography by Paula Lieber

“The Create Unknown” is produced by Unknown Media.

There’s a new dream job out there and it’s Creator. The allure of flexing your creative muscles in the limelight for a living is enticing young and old to jump on YouTube and start recording. But a lot can happen on the way to millions of subscribers.

In ‘The Create Unknown’ co-hosts Kevin Lieber and Matt Tabor take time off from getting millions of views on the education YouTube channel Vsauce2 to reveal how dozens of dynamic creators have successfully navigated the ever-changing, uncertain landscape of online media — and how others have been swallowed by digital quicksand.

Through intensely personal conversations, listeners learn what it takes to not only survive but thrive as a creator and in life. Interviews cover everything from getting started as a YouTuber to how you land that first brand deal and the realities of being a digital influencer.

‘The Create Unknown’ is the ultimate behind-the-scenes YouTube podcast. New episodes come out every other Thursday.  Listen for free on your favorite podcast app and on YouTube.

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